Miller Lites white label and increased sales Essay

Miller Lites white label and increased sales - Essay Example I support the company’s decision to change its packaging because it helped to boost sales. When the company decided to change to its original white packaging, it never expected that the brand will witness increased sales in the US. The decision to change the packaging has helped to boost the sales of the products. It, therefore, implies that the new packaging was the much-required effort that could help the brand. Miller Lite’s white cans enabled it to stand out from the rest of products on the shelves hence customers went for the brand. It may be dangerous to change the packaging to a completely different color since customers may not identify it hence reduced sales. Redesigning a product packaging can be disastrous as the case of Tropicana in 2009 where its restructuring resulted in a drop in sales of 20% and loss of millions of dollars (MacDonald 6). The decision by the company to rebrand Miller Lite can be placed under the product line extension. Line Extensions happens when a company decides to introduce additional items in the same brand name such as packaging (Chandrasekar 12). The company’s decision to change packaging only affected Miller Lite’s brand and may not affect other products produced by the company. The company did not also change the taste or color of the drink but only change the outer look. The new packaging helped to boost the sales of the brand although the company did not anticipate the increased sales. Line extension aims at helping a brand to register increased sales.

Advantages of Online Recruitment Essay Example | Topics and Well Written Essays - 4250 words

Advantages of Online Recruitment - Essay Example In using this modern technology rather than the more conventional recruitment channels, companies, as well as applicants, have experienced several advantages (Frandsen and Ferguson, 2014). The researcher endeavors to explain some of the major advantages of the online recruitment process for organizations. Â  Recruitment can be defined as the process of searching and attracting competent applicants for the purpose of employment. This process establishes a link between potential employees to their job seekers. A headhunter goes over the recruitment process in order to stimulate talented individuals to apply for jobs in their organization. The processes usually commence when potential candidates are sought and concludes when they submit their applications. Â  Online recruitment, also sometimes referred to as e-recruitment is one of the most cost-effective and powerful way of recruiting employees for an organization. This mechanism offers companies with the flexibility to search for candidates in the required field and assess their capability on the basis of the company’s requirements. The online recruitment system is designed over a platform that is powered by information technology. The components of an online recruitment system are an administrator, job seeker, and the company. Â  One of the major advantages of online recruitment is that it offers organizations with a wider access and geographical spread thereby enabling HR managers to find talent not only from the domestic circuit but from the international arena as well. This enables managers to achieve two-fold objectives. First of all HR managers are able to diversify their pool of workforce by recruiting people from different cultural backgrounds.

McKenzie Corporations Capital Budgeting Assignment

McKenzie Corporations Capital Budgeting - Assignment Example It is of immense importance that one gets the knowledge on the market as well as comprehends the nature of the economy. Based on the calculated values the stockholders are better off with an expansion in the company. This is because the value is higher by $9 million that implies that the firm's value, as well as the profits, would increase. Question 2 Debt of Company - $34 million Expected value of debt without the expansion = 0.30*34 + 0.50*34 + 0.20*34 = $34 million. The expansion is fully financed by equity this implies that the debt does not change. Therefore, the value of expected debt will remain the same with no changes. Question 3 Expected value of the company without expansion =E (value of company) =P (Low)*V (Low) +P (Normal)*V (Normal) + P (High)*V (High) =0.3*30 +0.5*35 + 0.2*51 = $36.7 million Expected value of the company with expansion =E (value of company) =P (Low)*V (Low) + P (Normal)*V (Normal) +P (High)*V (High) - Cost of financing = .30*33 + .50*46 + .20*64 -8.4 = $ 37.3 million The value of debt remains the same this implies that the additional value would be for the stockholders. The value expected for the stockholders = 0.6 million while the expected value for the bondholders =0. Change in the expected net Value due to the expansion =37.3 - 36.7= 0.6 million Question 4 An expansion of the company there will lead to a decrease in debt to equity ratio as well as long-term risk of the company. This is because the equity of the company will rise. The bond value, as well as the price of bonds for the company, will increase. This will also be accompanied by an increase in the profits to both stockholders as well as bondholders of the company (Ross, 390). Without an expansion, the value of bonds in the company will not change. The status of the bondholders remains unchanged, as well. The value of the debt remains as $34 million. Question 5 Without expansion, the equity of the company remains the same in the next year as in the current year. This is since additional capital will not be necessary if there is no expansion. Debt is, therefore, not of the essence in both the present and the future the company as it will not be able to borrow (Ross, 390). This will be in the case where the company continues to decrease their current debt. The company will not have greater equity in the next year once the debt covenants are over. This implies that the company will not access the financing it needs to expand. If the company expands, it will not be able to raise the debt. This is because they are prohibited from issuing any additional borrowing. They would then need to do the expansion by means of equity

Creating an Emergnecy Service Delivery Operation Essay

Creating an Emergnecy Service Delivery Operation - Essay Example The company will enjoy a contingent team of experience team to fill in any gap occasioned anytime. The volunteer aspect will also serve as the company’s corporate social responsibility where it connects to the people of the surrounding where its domain is felt (Thomas, & Voss, 2009). The company strategic goals and objectives will be to enhance capacity and provide extensive support in alleviating human suffering during cases of emergencies that require swift responses. The organization envisages conducting a survey regarding certain crucial information that will make the management have useful information at hand that will make them make informed choices on how to roll operation. This is in terms of routes, population density, and the area morphology. The organization also plans to increase their service two folds higher compared to the current level (Sene, 2008). In the case of fire which is the most destructive in terms of devastation and time, our organization will need tw o fire fighting vehicles fully loaded with at least 20 trained and experienced personnel in fire mitigation. In the flood rescue, it will need chopper plane, a number of life jackets, and at least 5 trained personnel in such calamities. In the case of the mass casualty incident to say road accident, the organization will need at least three ambulances with trained medical team-this may be a road accident or something of similar magnitude. In the case of a urban fire interface, the organization may need up to 100 personnel and a fleet of 10 fire fighting vehicles with functional system. In the organization, the day-to-day duties will be organized as if there is already signs that there will be a disaster at specific time. This is to avoid any delay in cases of the emergencies. The operation manager will confirm that at least five fire-fighting vehicles are ready with full load of system to respond to any emergency without any delay. The human resource manger will also confirm that th e minimum number of the personnel area available anytime any day for maximum preparation to any emergency. The toll free call has to be examined every day and their functionality noted, the recipient to the call must always be at the desk to attend to any cal on time (Blyth, 2008). This is seen as a good strategy and preparation that will ensure immediate response to the emergencies. The organization will depend on the government assistance during annual budgeting though this is not always enough to manage emergencies throughout the year. The organization is thus linking with other firms and corporate bodies to contribute in the running of the daily affairs as part of giving back to the society (Thompson, 2004). Well-wishers and philanthropist are also being courted to help the organization meet their objectives. We will also be working on getting grants from other bodies. We have to emphasize that resources are the lifeline of this organization and in the case of shortage; it can h ardly achieve its objectives as stipulated. The regional state response partners will be the city governor. We find this the best alternative since the city also has a parallel system that can supplement this. It is therefore easy to execute operation intended with them. We face several changes; this includes narrow roads and poor traffic adherence by other motorist, this always delays our operation in the cases of emergencies. The construction of the building

Gifts In The Chinese And American Culture Essay Example | Topics and Well Written Essays - 500 words - 1

Gifts In The Chinese And American Culture - Essay Example There are many things that you should know before giving a gift to a Chinese person.There are many things that you should know before giving a gift to a Chinese person.1. Unacceptable gifts in the Chinese culture. Clocks: Do not give a clock to a Chinese person because it is associated with death. It means that it will soon be time for you to die.b. Book: Do not give a book to a Chinese person because giving a book means that you are delivering a defeat.c. Umbrella: Do not give an umbrella as a gift to a Chinese person because giving it means that the family of the gift receiver is going to break up. Fans: Avoid giving a fan. US-China business solution Website states that a Chinese bride gives fans to her parents, which symbolizes that she is leaving them for her husband. Therefore a fan symbolizes separation.2. Acceptable gifts in the Chinese culture.a. Cognac. Fine whiskeys. Quality wines. Giving banquet is the most respectable gift in the Chinese workplace environment.  Transiti on: Giving gifts in China could be a sensitive issue.1. When to give in China?When you are giving a gift in China it is better to do it privately or to everyone at one time.2. Things you should know before giving a gift.a. ColorsRed and pink mean respectively good luck, wealth, happiness while white and green means death, funerals.b. MannersPresent your gift with two arms and the receiver will do the same.Transition: Now that we have discussed the gift-giving in the Chinese culture, let compare it to the American culture which is less complex.B. Appropriateness and timing are very important while giving a gift in the American workplace environment.1. TimingGifts should never be given in the following situation: a. During the process of bidding. The waiting period for contract renewals. During negotiation.Gifts could be given in the following situation: a. Special occasions (Christmas, the birth of a child, death in a family).b. Recognizing an employee  c. As a token of gratitude.2 . Unacceptable and acceptable gifts in the American workplace environment; a. cash, jewelry, and expensive gifts are unacceptable.b.bottle of wine, the gift card of small value, pen, a basket of fruit or cheese.Transition: The points I mentioned earlier cover the proper and professional ways to give and receive gifts in the Chinese and American workplace culture. Let me review them for you.

Children Across the World lack the Proper Medical Care and Certain Essay

Children Across the World lack the Proper Medical Care and Certain needs - Essay Example It also plays a vital role in intellectual development and immunity. And yet the growing number of orphans on orphanages every year can no longer sustain the supply. As a result, orphan children often get nutrition below the recommended nutritional intake making them at higher risk for and suffer greatly from malnutrition. In a study made by the international research journals (2011) to assess the physical health status of children in an orphanage, it has been found out that almost all orphans are suffering from medical conditions such as skin diseases, pediculosis, dental carries, rickets, lead poisoning, anemia, syphilis, tuberculosis, hepatitis B and C infection, HIV infection, intestinal parasitic infections, scabies, impetigo, malnutrition and failure to thrive, psychosocial short stature, developmental delay, iodine deficiency, hypothyroidism, and incomplete immunizations (Orphan Doctor, 2007). The health problems of children living in orphanages are complex and clearly related to the subsistence living conditions in institutions. Malnutrition can result from poor quality and insufficient quantities of food. Infant formulas are not always available, and if so are diluted in proportions to suffice the number of children. Spoon feeding of solids is uncommon due to lack of staffing and children do not learn to appropriately chew and handle foods. Bottle propping is a common way of feeding infants due to lack of staff to attend individually but it can lead to interrupted feeds if the bottle falls away from the childs mouth, also to choking and aspiration pneumonia if the nipple hole is too large and the bottle is propped too suddenly. Is it not a saddening truth that these children have already lost their enough and the least that the society can do for them is to give them what responsible parents would have done for their children. Most orphanages lack funding but its improvement does not rely in it alone.

Vermeer’s Painting Technique inWoman Holding a Balance Essay Example for Free

Vermeer’s Painting Technique inWoman Holding a Balance Essay Johanna’s Vermeer’s paintings, although masterpiece creations of great precision and detail, were hardly recognized until after his death. After his death, many observations and analysis were conducted. Much of his painting styles became noticeable by investigating his unfinished works. His lifelike paintings used very special techniques invented exclusively by him. The camera obscurer technique is his claim to fame. Constant reinventions of his painting techniques come around today in several different forms and style. The camera obscurer technique is widely used for theatre, film and stage designing. One of his most famous astounding paintings are A Woman Holding a Balance. The painting, A Woman Holding a Balance, is a portrait emphasizing riches, material wealth, luxury, femininity daintiness and delicacy. Upon looking at the picture, delicate feminine items symbolizing material luxury jumps out and touches the viewer. A woman wears a designer dark blue jacket with white fur trimmings. Such elegant jackets were worn by upper class wealthy women while doing their domestic duties. The exquisite jacket is lined with fur throughout the inside of the jacket, indicating this is an intricate designer original. At this time, the only heating resources available were a fireplace usually in the living room. The three boxes laying on the luxurious wooden table, containing intricate detailed luxurious designs are another outstanding symbology of wealth and riches. Red velveteen lines the largest box. Several glowing, shinning pearl necklaces lay over the top of delicately carved jewelry box. To the far left, in front of the painting is a blue velveteen blanket or cloth. The images sold and viewed today in art museums are restored. In the original paintings, the blanket resembled a greenish tone. The greenish tone was a side effect of the heavy yellowish varnish Vermeer used to shade or set his entire paintings. Blue colorings are known to discolor varnish in paintings. On the wall, directly across from the woman, is an elegant ebony mirror. The mirror may indicate pride and vanity. Many arguments and research looked into finding out what was the woman holding in the balance. Earlier sources concluded the balance was holding gold coins. However, microscopic research showed there was nothing in the balance. The message the balance contains may be interpreted infinitely. Perhaps the woman was involved in a peaceful solitary prayer or meditation ritual. The balance could stand for mental or emotional peacefulness, much like crystals used in prayer ceremonies. One of the most beautiful highlights of this painting is natural sunlight furnishing the light in the room. The photograph bears incredibly noticeable brightness. The sunlight brings a hint of notoriety to the golden curtains. The painting contains a picture inside a picture. In the background, on the wall is a mysterious picture containing many subliminal shapes and designs. It may be considered abstract art work. In the upper center appears to be a man, perhaps an angel in human form, descending down from the heavens surrounded in glowing light. To either side appears to be what may be interpreted as animals, but not definitely so. At the bottom of the photo are designs appearing to be lots of people. The photograph was apparently another famous painting named The Last Judgment. The woman may also be very pregnant, in her eight or ninth month.