Study Of Services Provided By Public And Private Sector Banks Finance Essay

Study Of Services Provided By Public And Private Sector Banks Finance Essay INTRODUCTION Banking in India originated in the last decades of the 18th century. The oldest bank in India is the State Bank of India, a government-owned largest commercial bank in the country. In 1991 banking sector made a remarkable progression. New private sector banks have brought the necessary competition into the industry and acquire the changes towards higher utilization of technology, improved customer service and innovative products. India has 88 scheduled commercial banks (SCBs) 27 public sector banks (stake holding by the Government of India ), 29 private banks ( no government stake; they may be publicly listed and traded on stock exchanges) and 31 foreign banks. They have a combined network of over 53,000 branches and 17,000 ATMs. According to a report by ICRA Limited, a rating agency, the public sector banks hold over 75 percent of total assets of the banking industry, with the private and foreign banks holding 18.2% and 6.5% respectively. Customers are now becoming more conscious of their rights and are demanding more than ever before. The recent trends show that most banks are shifting from a product-centric model to a customer-centric model as customer satisfaction has become one of the major determinants of business growth. Keeping these in mind, an attempt has been made in this study to analyze the factors that are essential in influencing the investment decision of the customers of the public as well as private banks. For this purpose, Factor Analysis, which is the most appropriate multivariate technique, has been used to identify the groups of determinants. This study also suggests some measures to formulate marketing strategies to lure customers towards banks. PROJECT BACKGROUND STATE BANK OF INDIA State Bank of India (SBI) is Indias largest commercial bank. SBI has a vast domestic network of over 9000 branches (~14% of all bank branches) and commands one-fifth of deposits and loans of all scheduled commercial banks in India. The State Bank Group includes a network of eight banking subsidiaries and several non-banking subsidiaries offering merchant banking services, fund management, factoring services, primary dealership in government securities, credit cards and insurance. ICICI ICICI Bank is Indias second-largest bank with total assets of Rs. 3,849.70 billion (US$  82 billion) at September 30, 2008 and profit after tax Rs. 17.42 billion for the half  year ended September 30, 2008. The Bank has a network of about 1,400 branches and 4,530 ATMs in India and presence in 18 countries. ICICI Bank offers a wide range of banking products and financial services to corporate and retail customers through a variety of delivery channels and through its specialized subsidiaries and affiliates in the areas of investment banking, life and non-life insurance, venture capital and asset management. The Bank currently has subsidiaries in the United Kingdom, Russia and Canada, branches in United States, Singapore, Bahrain, Hong Kong, Sri Lanka, Qatar and Dubai International Finance Centre and representative offices in United Arab Emirates, China, South Africa, Bangladesh, Thailand, Malaysia and Indonesia. Our UK subsidiary has established branches in Belgium and Germany. ICICI Banks equity shares are listed in India on Bombay Stock Exchange (BSE) and the National Stock Exchange (NSE) of India Limited and its American Depositary Receipts (ADRs) are listed on the New York Stock Exchange (NYSE). PROJECT AIMS AND OBJECTIVES To study whether the customers are satisfied with the services provided by ICICI bank and SBI bank To know about the customer preferences among ICICI and SBI bank To compare over all commitment, pattern of affective, normative and continuous commitment in public and private sector To know about the various promotional tools of Private and Public sectors banks in India To make a comparative analysis of customers perception for promotional strategies of private and public sector banks in India To find out the key promotional tools for banking services on the basis of customers responses The above objectives lead to the following Hypothesis: H1: There is no significant relationship between the educational qualification of the respondents and the reason to choose the service. H2: There is no significant relationship between the occupation of the respondents and the type of service they prefer the most. RESEARCH PROGRAMME THE MARKETING RESEARCH PROCESS: RESEARCH PROBLEM Assessment of consumer perception and behavior in relation with SBI and ICICI bank in Panipat, Haryana. RESEARCH DESIGN AND PLAN The study is both descriptive and exploratory in nature. By descriptive research the extent of difference in the needs perception attitudes and characteristics of customers would be gathered. Diagnostic analysis will be used when customers will be asked questions such as why do you feel that way? Exploratory studies will provide information to use in analyzing a situation. Descriptive research will be used to uncover conclusive evidences to determine a particular course of action. The research design and plan was based on various factors like Method of data collection: RESEARCH METHOD The proposal is basically research oriented and it depends mainly on primary sources of data. It would be acquired through close-ended structured questionnaire in various ICICI and SBI banks covered under the project. The information validity depends upon the ability of the peoples understanding of the questions that is being asked by the researcher. Survey Method: This method would be used to get more detailed information of responders through Questionnaire. Further this is the only method to get the desired information. DATA SOURCES Primary Data: The research would be done with the help of primary data as it requires firsthand information on individual interviews. RESEARCH INSTRUMENT: Research instrument would be a questionnaire as the data is primary. The questionnaire would be designed on the following basis: To know about the customer needs and preferences To find ways to provide them more satisfaction To understand the factors that influence their decision while choose among the different banks SAMPLING: The sample consists of all those persons who either have a bank account in ICICI and SBI or are planning to open it in next few months. For this research we use non-probability sampling. Zikmund (1997) stated that in non-probability sampling, the probability of any particular member of the population being chosen is unknown. The element in the population does not have any probability attached to their being chosen as sample subjects. Snow ball sampling will be applied in this research. Snow ball sampling refers to the procedure that involves the selection of additional respondents based on referrals of initial respondents. Elements: Students, businessmen, Traders, Farmers, Workers, Salesman etc. Extent: Panipat Survey Time: 6 Weeks Sample size: 200 customers are to be questioned. The target population in this research refers to the bank customers who are having an account in SBI bank and ICICI bank due to the convenience in collecting the data. The respondents can be any gender, any income level, any occupation and any education level. Approach: 260 people would be approached SAMPLING PLAN Data would be collected from both public as well as private sources from all department.Accompanying each questionnaire is a letter explaining the general purpose of the study. Participants in the study are entirely voluntary. The researcher is going to collect the data from the ATMS and also by visiting the bank. It would be directly obtained from the customers. DATA ANALYSIS Appropriate statistical analysis will be adopted. The data will be tabulated and analyzed. DELIVERABLES To get the clear view as to which bank is more efficient in focusing on serving their customer by building long term relationships through performance excellence and delivering customer satisfaction. To know about the reliability of the response and provide major requirements by getting feedback on questionnaire. What are the reasons to choose a public bank like SBI? To examine in depth about their loan, ATM and other facilities that attract customers To know why some people choose SBI while other prefer ICICI Both the banks are competing equally with each other. But SBI bank is a bit below the line in customer complaints handling when compared to ICICI bank. The researcher would aim to know where they should focus to attain more and more customers while retaining the older ones at the same time. REVIEW OF LITERATURE Making Government the Best Place to Work: Building Commitment (Belcourt, Professor of Human Resource Management at York University, 2000; and Simon Taggar. Resources Library, internet, journels, magazines.

Greatest Soldier of all time: A Look into the life of Alexander the Great

Ancient Greece became the foundation of Western Civilization. It served as the breeding ground for the development of ideas of political liberty and democratic government. Appreciation and observation of certain standards for art, science, literature and philosophy were actually rooted in ancient Greece (Cawthorne, 23). The backdrop of this very influential Greek civilization was not always a colourful hue. It was also beset by conflicts between Greek City-States, causing them to be at war with one another.How these Greek City States evolved into an empire is attributable to one man——–a person possessing nearly deity qualities——— Alexander the Great (Gergel 40). The Makings of a Great Warrior Indeed, the result of Alexander’s conquests was no small feat. It is one of history’s most treasured accounts of a military leader, unrivalled in military skills and brilliance. But Alexander’s seemingly innate qualities were not dev eloped overnight. He laboured hard in becoming who he was in history (Roisman 45).Alexander the Great honed his skills and enriched his intellect through the guidance of a respected great thinker in the name of Aristotle. He thought Alexander to develop a scientific curiosity for things. He moulded him to better understand and appreciate the Greek culture, which is evident in Alexander’s love for the arts (Roisman 45). Through Aristotle’s supervision, Alexander devoted a part of his life to acquiring knowledge and skills. He nourished his mind and spirit through various works of art and literature.He inculcated the philosophy and ideas derive from the written word and he dreamed of one day matching the skills of the heroes depicted in Iliad and Odyssey. Alexander loved heroic tales, a reason enough to appreciate why he ruled historical pages during his time. Establishment of a Great Empire Alexander of Macedon was born in 356 BC. Following the assassination of his fath er, Philip in 336 BC, Alexander became the ruler. This, undoubtedly, was the start of the rise of one of the greatest leader in history (Howe and Harrer 79).Alexander of Macedon was only twenty years old when he acquired the responsibility of governing his father’s land and army. Unknown to many, Alexander is set to accomplish things beyond the wildest imagination of many. Ancient Greek is destined to become recognized around the world through the efforts of a man, they call ruler (Lonsdale 52). A true heir to his father’s throne, Alexander shared the same vision for Greece, as his father did. He acquired exceptional military skill, leadership ability and an unsurpassed desire to conquer the Persian Empire.Alexander the Great made his mark in history as the greatest military leader ever to live. His unrivalled popularity was always the source of, at times controversy, more often, inspiration. He possessed unparalleled brilliance, which earned him the reputation of a da ring and intelligent ruler. This however, did not stop him from doing more. In 334 BC, he braved to cross Hellespont and freed the Greek colonies in Asia Minor. This resulted in a domino effect of empires falling one after another. He eyed Phoenicia, and then Egypt, where he founded Alexandria.His success came one after another. In 331 BC, he was triumphant in conquering Mesopotamia, which surrendered and submitted under his rule (Baldry 83). Alexander’s military prowess was remarkable. After defeating the king of Persia in battle, Alexander pushed on to North Western India. He continued his invasion of empires and evidently, he achieved desired results. Between 334BC and 326 BC, Alexander, together with his exceptional army, conquered the lands from Egypt to India, without ever losing a single battle (De Santis 61; Lonsdale 54).Death of Alexander the Great: An Empire Falls Apart Alexander the Great died of a fever in 323 BC. He was almost 33 years of age when he passed away. His death had a tremendous impact on his empire. The brief period of unity that brought Greece and the Near East together had ended abruptly. As a result, his general s were unable to control the vast empire that Alexander built. This resulted to the separation of Alexander’s empire into three kingdoms. Noteworthy is the fact that one of his generals, Ptolemy, ruled Egypt, while others settled in Asia and Macedonia.Alexander’s Life and Contributions: an Analysis Alexander the Great started early on a life destined for greatness. His brilliance exuded more than an extraordinary military skill. It depicted him as a historical figure, worthy of adulation. But his life was never smooth sailing. Once, his right to inherit the throne of King Philip was questioned, following King Philips’ marriage to Cleopatra of Macedonia. This however, did not bar him from fulfilling his destiny. As soon as he reconciled with his father, he assumed the role of a rightful heir to the throne of King Philip.It was proven when King Philip die and Alexander managed to rule over his father’s loyal subjects and lead them to conquests that later on brought them glory and honour. Alexander earned for them a reputation that is tantamount to priceless. Gaining recognition as a superior army, backed by a ruler whose brilliance is well-known, they conquered land, empires and expanded their power and influence. Alexander established his empire and manifested his power and influence throughout history. His desire to conquer Persia was no small feat. It enabled him to make his mark as a magnificent military leader and a brave one at that (Baldry 76).As a ruler, Alexander the Great made various decisions and policies that merited recognition, while some solicited controversy. An example would be the cultural influence of proskynensis. This is a Persian culture, where it is strongly encouraged to kiss the hands of people regarded as social superiors. The Greeks abhorred this practice, thinking that it is only meant for gods and goddesses, and by implementing it, Alexander was stepping up to the level of deities (Renault 34). Indeed, Alexander the Great has raised his status as a ruler.By attaining what his father Philip failed to achieve, Alexander the Great created an image of himself that is nothing short of spectacular. By strategically conquering one empire after another, he has expanded his sovereignty, and made both enemies and allies alike acknowledge the fact that he is a superb military leader who bows down to no one. The importance of Alexander the Great can be deeply felt long after he was gone. Although his empire broke apart, putting his efforts of unification to waste, his conquests had a lasting effect. This is attributable to the fact that Alexander the Great was an agent of change.Indeed, he has espoused ideals and beliefs that influenced the Greek’s culture whether or not it was to their liking (Renault 34). Regarded as a m agnificent military leader, Alexander the great was always one step ahead, in many respects. He encouraged the Greek soldiers, merchants and even government officials to settle in the conquered lands. This became the reason for the proliferation of the Greek culture long after his death. Through settling in the conquered land, the Greeks, by having contacts between the peoples of the Near East, became agents of spreading the Greek culture.Ultimately, Greek culture influenced the conquered lands’ inhabitants and soon, the transfer and absorption of the Greek culture followed. The Greek language became widely used in the Mediterranean world. People belonging to the upper-class of the society learned and adapted the Greek literature, appreciation for the arts, ideas and customs. This can be considered one of Alexander’s finest works. To be able to spread the Greek culture and assimilate it into the daily lives of the people living in the conquered lands of Alexander the G reat.This symbolizes the unending tale of his heroic acts and the legacy he so desired to leave. During his conquests, Alexander the Great acquired great deal of knowledge. His travels gave him an opportunity to learn about plants, animals, geography, astronomy and philosophy. Many of the philosophers and scientists that accompanied him saw opportunities for a learning experience. Alexander advocated educating one’s self through discovery of principles and gathering knowledge (Green 27). It is more evident when he founded Alexandria. Outstanding scientists and scholars were invited to work at the library of Alexandria.Many of the discoveries made still influence modern science. Alexander the Great looked into the future and linked it to the past. This is exactly what he did when he encouraged the spread of the Greek culture. It marked the opening of a new stage of civilization, more prominently termed the Hellenistic Age. The Hellenistic age provided for the avenue to lessen the discrimination between Greeks and Non-Greeks, evident in the Hellenic age. This is where the recognition of Greek culture in the Mediterranean world stemmed from (Mercer 60).The conquests of Alexander the Great proved fruitful and spawned a lot of changes in Greek civilization. The widespread acceptance of Greek culture by conquered lands elevated Alexander the Great as a ruler, a military leader and a brilliant king (Mercer 60). References: Baldry, H. C. Ancient Greek Literature in its living Context. Thames and Hudson Ltd. , 1968. Cawthorne, Nigel. Alexander the Great. Haus Publishers Ltd. 2004 De Santis, Marc G. â€Å"At The Crossroads of Conquest. † Military Heritage. December 2001. Volume 3, No. 3: Gergel, Tania. Alexander the Great.Penguin Group, London, 2004 Green, P. Alexander of Macedon, 356-323 B. C. Berkeley, University of California Press, 1991. Howe, George and Harrer, Gustave (editor) Greek Literature in Translation. Harper and Brothers Publisher, 1924. Lons dale, David. Alexander the Great. New York, Routledge, 2006. Mercer, Charles, The way of Alexander the Great. I Books, October 5, 2004. Renault, Mary. The Nature of Alexander. Pantheon Books, 1975. Roisman, Joseph (ed. ) Brill's Companion to Alexander the Great. Leiden: Brill Academic University of California Press, 1991. 46-55, 97.

Freudian Personality Of Lord Of The Flies By William Golding

Dmitri Van Duine Jr English Mr. Nelson November 4th Freudian personality of Lord of flies When writing Lord of the flies William Golding as an author set out not to tell a story of boys stranded on an island during a war, but to tell a story that illustrates how society on a whole functions; interacting with the personality of people. Sigmund Freud’s theory on the levels of consciousness can be used to analyses Lord of the Flies. Freud proposed that the thoughts of people can be broken down into three categories called levels of consciousness. He claimed that the subconscious is composed of three connected levels, or agencies, known as Id, Ego and Super-Ego. The Id is the primal instincts which everyone is born with that â€Å"seeks only satisfaction of instinctual needs, and is the source of much psychic conflict† (Erwin 271). The Super Ego being the internalization of societal culture or the morality that develops over time out of the ego â€Å"However, in many of the ways it operates, the superego gives the appearance of being more closely related to th e Id than to the ego† (Erwin 551). Finally, Ego is the â€Å"executive organ of the mind. It negotiates the demands of the outside world it negotiates demands from the other mental agencies (the Id and the superego)† (Erwin 168). William Golding shows Freudian Personality Theory in his book Lord of the Flies with balance of the Super-Ego and the Id at the beginning of the story; however as the story progresses, the Id gains aShow MoreRelatedWilliam Golding s Lord Of The Flies1162 Words   |  5 PagesAdlai Stevenson I once said, â€Å"The human race has improved everything, but the human race.† William Golding, author of Lord of the Flies, would most likely agree with Stevenson. The Nobel Laureate uses his book, an allegory for human life, to show human nature in its primitive form; a form only found when people are isolated from societies. Civilization shields a man’s inner nature from coming out, and when civilization is nowhere to be found, that inna te nature come out. As the characters in hisRead MoreWilliam Golding s Lord Of The Flies Essay1619 Words   |  7 PagesSuperior Superego Many try to make the correlation between William Golding’s 1954, allegorical novel, Lord of the Flies, and Sigmund Freud’s Psychoanalytic Criticism of the human personality. Lord of the Flies takes place on a deserted island, where a group of young boys become stranded, after a plane crash, and strive for survival and order. On this island there were numerous different personalities, many directly relating to the personalities Freud described, as there were numerous characters thatRead MoreFreudian Psychology Lord Of The Flies 1896 Words   |  8 PagesFreudian Psychology in Lord of the Flies: In William Golding’s allegorical novel Lord of the Flies, examples of Sigmund Freud’s psychological theories are illustrated within the main characters through there personal thoughts and actions. Freud’s theory explores the inner separations of the mind and the effects on ones personality. Jack, the antagonist, can be seen as the immature and bloodthirsty Id, who hungers for meat and stops at nothing to get what he wants. Piggy and Simon can be seen onRead MoreThe ID, Ego and Superego in Lord of the Flies1468 Words   |  6 Pagesexemplification of Freud’s id, superego, and ego: A look at Jack, Piggy, Simon and Ralph within The Lord of the Flies Freud primarily subscribed to the idea that there are two energies that drive human behavior. These two energies are sex – the pleasure principle and aggression. The human mind is comprised of the conscious, preconscious, and unconscious. Within the realms of the mind, the human personality is controlled by the id, the ego, and the superego. The id is driven by the pleasure principleRead MoreEvil a Learned Behavior6329 Words   |  26 Pagesguerilla wars in Vietnam and Cambodia and presently to the devastating conflicts in the former Yugoslavia, Rwanda and Sudan. Evil is a learned behavior which is illustrated in dictators, school violence, and classical novels such as Lord of the Flies by William Golding and Night by Elie Wiesel. Humans are fundamentally good, and then are corrupted by their environment. Its because of evolutionary purposes. Every organism wants their species to continue (if they dont, they die off and arent here

Life of Harship and Suppression in Their Eyes Were...

Zora Neale Hurtson’s, Their Eyes Were Watching God, is centered around the life of a woman named Janie who struggles to find her voice. Janie is taken under the care of Nanny, who tries to ensure that Janie is provided with a more promising and fulfilling life than the one Nanny herself has lived. Yet, Janie still faces a life of hardships and suppression. These factors become setbacks for Janie and almost prevent her from living a meaningful life. However, throughout the novel, Janie pursues to finally determine her self-worth and find an everlasting love. Throughout her quest for love, Janie is faced with the arranged marriage of Logan Killicks. At the time, Janie is young and lacks financial security. Because of this, Nanny decides to†¦show more content†¦In this marriage, Janie is viewed more as a possession to Jody rather than his wife. Janie’s freedom of speech and expression is suppressed by Jody (Hurtson 77-85). Due to this marriage, Janie’s hope s of love were shattered once again. The behavior that Jody displays is frequently exhibited by insecure husbands. Often times, these husbands control all aspects of their wives’ lives. For example, these husbands often times dictate what their wives should wear. Many insecure husbands forbid their wives to wear make-up, jewelry, or form-fitting attire. Also, these husbands control their wives’ schedules. They may force their wives to follow a set curfew. Their wives may even face consequences for breaking curfew. Some husbands completely take away their wives’ freedoms and force them to stay home at all times performing necessary household duties. Janie endures her final marriage with Vergible Woods, better known as Tea Cake. Tea Cake is twelve years younger than Janie. Despite the age difference, Janie finds an interest in Tea Cake. However, initially, Janie is afraid of being disappointed for a third time which causes her to be hesitant in building a relatio nship with Tea Cake. Eventually, Janie overcomes her fear of being hurt and decides to marry Tea Cake. Although Tea Cake ultimately becomes the love of Janie’s life, soon into the marriage, Janie begins to realize Tea Cake’s flaws. Tea Cake has a